26.06.25
|Reading time:
5 min
Benchmarks & Trends from Lightspeed
How benchmarks & trends from Lightspeed help Swiss restaurateurs to succeed
The restaurant industry in Switzerland is currently facing major challenges: rising costs, a highly competitive environment and the demand for digital efficiency. Especially in cities such as Zurich, Basel and Ticino, restaurants, bars and cafés are facing tough competition. Restaurateurs are looking for ways to generate more sales, while at the same time using competitor analyses to understand the market and eliminate operational weaknesses. A modern POS system for restaurants in Switzerland that provides benchmarks and trends is a key lever for success. With Vendomat AG and the Lightspeed POS system, a new era is now beginning. In this article, you will learn how Lightspeed offers a helping hand here - and why Vendomat, as an IT service provider, delivers the right implementation.
Profit maximisation for Swiss restaurateurs
A POS system like Lightspeed provides clear key figures: Turnover per table, average prices for food and drinks, cost of goods or table rotations. This allows restaurateurs to quickly identify optimisation potential.
Example: If less turnover per table is achieved compared to the Swiss market average, Lightspeed identifies this as an opportunity for growth. Targeted measures can be derived from this - better menu design, upselling or targeted staff deployment.
Strategic pricing & upselling
Analysis of sales data shows which dishes are popular.
Recommendations for upgrades or combination offers (‘menu of the day + wine’).
Dynamic drinks prices, such as happy hour optimisation.
Cost control in everyday life
Real-time insight into cost of goods and purchase prices.
Comparison with prices for competitor dishes.
Early warning system for rising costs (e.g. labour costs, goods prices).
Food and beverage market comparisons
Lightspeed provides you with benchmarks for popular categories: Main courses, desserts, bottled wine, etc. This allows you to recognise trends, e.g. higher demand for regional, vegetarian dishes in Ticino or craft beers in Zurich. This data helps:
- Adapt menus in a targeted manner
- Plan purchases smarter
- Integrate current food trends
With the help of this restaurant software for Switzerland, you can recognise actual customer needs and take advantage of trends at an early stage.
Unique tool for all POS providers in Switzerland
Lightspeed stands out from the crowd:
- User-friendly interface in German, French & Italian
- Mobile ordering devices: ideal for bars and outdoor terraces in Bern
- Interfaces to delivery services, suppliers and accounting systems
- Expandable with add-ons: table reservation, happy hour tools, employee planning
The result is an integrated platform - precisely tailored to Swiss specialities.
Practical examples: How restaurants, bars and cafés in Switzerland benefit from Lightspeed Benchmarks & Trends
1.
Restaurant in Zurich:
Comparison with city benchmark showed potential for vegetarian main courses. After adjustment, +20 % sales per dish achieved.
2.
Bar in Bern:
Benchmark for drinks prices helped with a 15% price adjustment for cocktails - without losing guests.
3.
Café im Tessin:
Analysis showed: Cappuccino and brioche sell better in combination. Combination promotion led to 30 % sales growth in the start-up segment.
Recognise new trends
Discover with Lightspeed:
- Increase in plant-based, i.e. vegan dishes
- Increased demand for regional wines, including from Switzerland
- Changes in customer frequency (e.g. more lunchtime diners in business cities)
Restaurateurs can supplement their range in a targeted manner - optimisation potential for the food and drinks portfolio is used in a targeted manner.
Why restaurateurs choose Vendomat as their IT service provider
Vendomat understands the specific requirements of Swiss hospitality and catering businesses:
- Local consulting: Zurich, Bern, Basel, Ticino or Zug
- Support in 3 languages - personally on site
- Integration of Lightspeed incl. training, data migration, onboarding
- Support: hotline, updates, industry-specific reports
- Vendomat 360° - Network of renowned IT service providers in Switzerland
How to get started - step by step
1.
Request a demo
non-binding & personal
2.
Onboarding & training
on-site or remote
3.
Go-Live
in a few days
4.
Rule reports:
Daily, weekly and monthly comparisons
5.
Continuous optimisation
thanks to benchmarks & trends
Request a free demo now
Swiss restaurateurs benefit measurably: more sales, lower costs, up-to-date market information. Try Lightspeed with Vendomat - clear, efficient and local.
Raoul Corciulo
CEO
Sales & Customer Success
Conclusion
A modern catering POS system in Switzerland with integrated benchmark analysis is the key to success - to strengthen market position, reduce costs and exploit trends at an early stage. Vendomat helps Swiss restaurateurs to achieve this - digitally, personally and sustainably.